http://www.ceciliaedwards.com All Things Strategy - Some of Them Social Tue, 31 Jan 2012 12:27:15 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 http://www.ceciliaedwards.com/2012/01/whats-good-for-the-company-is-good-for-you/ http://www.ceciliaedwards.com/2012/01/whats-good-for-the-company-is-good-for-you/#comments Tue, 31 Jan 2012 12:08:48 +0000 Cecilia http://www.ceciliaedwards.com/?p=453 #leftcontainerBox { float:left; position: fixed; top: 60%; left: 70px; } #leftcontainerBox .buttons { float:left; clear:both; margin:4px 4px 4px 4px; padding-bottom:2px; } #bottomcontainerBox { width: 50%; padding-top: 1px; } #bottomcontainerBox .buttons { float: left; margin: 4px 4px 4px 4px; } As I was flying to Chicago the other day, I experienced two things that really made me stop and question whether people really understand the economics of the companies that they rely on to provide them a paycheck and a living. I … Continue reading →]]> http://www.ceciliaedwards.com/2012/01/whats-good-for-the-company-is-good-for-you/feed/ 0 http://www.ceciliaedwards.com/2012/01/10-ways-to-1-your-community-this-year/ http://www.ceciliaedwards.com/2012/01/10-ways-to-1-your-community-this-year/#comments Thu, 19 Jan 2012 22:50:32 +0000 Cecilia http://www.ceciliaedwards.com/?p=442 #leftcontainerBox { float:left; position: fixed; top: 60%; left: 70px; } #leftcontainerBox .buttons { float:left; clear:both; margin:4px 4px 4px 4px; padding-bottom:2px; } #bottomcontainerBox { width: 50%; padding-top: 1px; } #bottomcontainerBox .buttons { float: left; margin: 4px 4px 4px 4px; } Long before there was Google+, the concept of +1 was used to address the topic of extraordinary customer service.  In 1993, Ken Blanchard and Sheldon Bowles wrote Raving Fans: A Revolutionary Approach to Customer Service.  In Raving Fans, Blanchard and … Continue reading →]]> http://www.ceciliaedwards.com/2012/01/10-ways-to-1-your-community-this-year/feed/ 0 http://www.ceciliaedwards.com/2012/01/beware-members-can-hijack-your-community-if-you-dont-do-these-5-things/ http://www.ceciliaedwards.com/2012/01/beware-members-can-hijack-your-community-if-you-dont-do-these-5-things/#comments Fri, 13 Jan 2012 12:23:35 +0000 Cecilia http://www.ceciliaedwards.com/?p=435 #leftcontainerBox { float:left; position: fixed; top: 60%; left: 70px; } #leftcontainerBox .buttons { float:left; clear:both; margin:4px 4px 4px 4px; padding-bottom:2px; } #bottomcontainerBox { width: 50%; padding-top: 1px; } #bottomcontainerBox .buttons { float: left; margin: 4px 4px 4px 4px; } A Best Practice of World Class Communities is to Encourage Ownership of the Community by Members One of the strategies Telligent encourages for building World Class Communities is to encourage a level of ownership of the community by its members. … Continue reading →]]> http://www.ceciliaedwards.com/2012/01/beware-members-can-hijack-your-community-if-you-dont-do-these-5-things/feed/ 0 http://www.ceciliaedwards.com/2011/12/an-obvious-fit-for-online-communities-associations/ http://www.ceciliaedwards.com/2011/12/an-obvious-fit-for-online-communities-associations/#comments Tue, 20 Dec 2011 12:26:25 +0000 Cecilia http://www.ceciliaedwards.com/?p=428 #leftcontainerBox { float:left; position: fixed; top: 60%; left: 70px; } #leftcontainerBox .buttons { float:left; clear:both; margin:4px 4px 4px 4px; padding-bottom:2px; } #bottomcontainerBox { width: 50%; padding-top: 1px; } #bottomcontainerBox .buttons { float: left; margin: 4px 4px 4px 4px; } In the recent newsletter that Association Trends™ published, there was an article titled “Social media and how it’s changing associations.” This article focused on the theme of the recent ASAE 2012 Technology Conference, which was how to integrate a social media strategy into … Continue reading →]]> http://www.ceciliaedwards.com/2011/12/an-obvious-fit-for-online-communities-associations/feed/ 0 http://www.ceciliaedwards.com/2011/12/pride-prejudice-and-social-media/ http://www.ceciliaedwards.com/2011/12/pride-prejudice-and-social-media/#comments Mon, 05 Dec 2011 15:22:08 +0000 Cecilia http://www.ceciliaedwards.com/?p=422 #leftcontainerBox { float:left; position: fixed; top: 60%; left: 70px; } #leftcontainerBox .buttons { float:left; clear:both; margin:4px 4px 4px 4px; padding-bottom:2px; } #bottomcontainerBox { width: 50%; padding-top: 1px; } #bottomcontainerBox .buttons { float: left; margin: 4px 4px 4px 4px; } Over the past year I have been adding some of the classics to my reading list.  The book I finished most recently is Pride and Prejudice by Jane Austen.  One of the things most striking about the book is the … Continue reading →]]> http://www.ceciliaedwards.com/2011/12/pride-prejudice-and-social-media/feed/ 0 http://www.ceciliaedwards.com/2011/10/the-democratization-of-influence/ http://www.ceciliaedwards.com/2011/10/the-democratization-of-influence/#comments Fri, 21 Oct 2011 10:55:22 +0000 Cecilia http://www.ceciliaedwards.com/?p=341 Continue reading →]]> http://www.ceciliaedwards.com/2011/10/the-democratization-of-influence/feed/ 0 http://www.ceciliaedwards.com/2011/09/driving-adoption-is-the-seed-to-growing-your-community/ http://www.ceciliaedwards.com/2011/09/driving-adoption-is-the-seed-to-growing-your-community/#comments Wed, 14 Sep 2011 10:57:53 +0000 Cecilia http://www.ceciliaedwards.com/?p=404 #leftcontainerBox { float:left; position: fixed; top: 60%; left: 70px; } #leftcontainerBox .buttons { float:left; clear:both; margin:4px 4px 4px 4px; padding-bottom:2px; } #bottomcontainerBox { width: 50%; padding-top: 1px; } #bottomcontainerBox .buttons { float: left; margin: 4px 4px 4px 4px; } You have incorporated community objectives into your company’s plan, designed the community to foster member ownership and finally launched your very own community – so now what? Well, that’s a great start; however you are not at the finish line yet. After the preliminary push to … Continue reading →]]> http://www.ceciliaedwards.com/2011/09/driving-adoption-is-the-seed-to-growing-your-community/feed/ 0 http://www.ceciliaedwards.com/2011/08/execute-your-community-strategy-in-waves/ http://www.ceciliaedwards.com/2011/08/execute-your-community-strategy-in-waves/#comments Thu, 25 Aug 2011 10:54:15 +0000 Cecilia http://www.ceciliaedwards.com/?p=397 #leftcontainerBox { float:left; position: fixed; top: 60%; left: 70px; } #leftcontainerBox .buttons { float:left; clear:both; margin:4px 4px 4px 4px; padding-bottom:2px; } #bottomcontainerBox { width: 50%; padding-top: 1px; } #bottomcontainerBox .buttons { float: left; margin: 4px 4px 4px 4px; } The first to market, the first one with the answer, or the first one to accomplish a goal are all things that people aspire to be. Finding people who are eager to be the first one to arrive at a meeting, … Continue reading →]]> http://www.ceciliaedwards.com/2011/08/execute-your-community-strategy-in-waves/feed/ 0 http://www.ceciliaedwards.com/2011/08/community-design-an-important-element-in-building-a-world-class-community/ http://www.ceciliaedwards.com/2011/08/community-design-an-important-element-in-building-a-world-class-community/#comments Fri, 12 Aug 2011 10:35:55 +0000 Cecilia http://www.ceciliaedwards.com/?p=389 #leftcontainerBox { float:left; position: fixed; top: 60%; left: 70px; } #leftcontainerBox .buttons { float:left; clear:both; margin:4px 4px 4px 4px; padding-bottom:2px; } #bottomcontainerBox { width: 50%; padding-top: 1px; } #bottomcontainerBox .buttons { float: left; margin: 4px 4px 4px 4px; } How does peer support and social identity relate to building a community? These two elements are what researchers believe are likely motivations for continued community participation among users. While gathering information is often a key driver for initially getting members to … Continue reading →]]> http://www.ceciliaedwards.com/2011/08/community-design-an-important-element-in-building-a-world-class-community/feed/ 0 http://www.ceciliaedwards.com/2011/07/planning-for-the-user%e2%80%99s-second-visit-is-necessary-for-building-a-world-class-community/ http://www.ceciliaedwards.com/2011/07/planning-for-the-user%e2%80%99s-second-visit-is-necessary-for-building-a-world-class-community/#comments Thu, 28 Jul 2011 11:04:01 +0000 Cecilia http://www.ceciliaedwards.com/?p=409 #leftcontainerBox { float:left; position: fixed; top: 60%; left: 70px; } #leftcontainerBox .buttons { float:left; clear:both; margin:4px 4px 4px 4px; padding-bottom:2px; } #bottomcontainerBox { width: 50%; padding-top: 1px; } #bottomcontainerBox .buttons { float: left; margin: 4px 4px 4px 4px; } Building a world class community requires that you plan for the user’s second visit. Users will come the first time to have a specific information need met. They will come back a second and subsequent time if they can engage in … Continue reading →]]> http://www.ceciliaedwards.com/2011/07/planning-for-the-user%e2%80%99s-second-visit-is-necessary-for-building-a-world-class-community/feed/ 0